Campaign: Brexit TukTuk
How can you possibly find an original take on the most over reported issue in news history? InstaReM, southeast Asia's largest digital cross-border payments provider wanted to communicate how immigrants, were sending less money 'home' due to Brexit meaning their families were worse off. To bring the story to life we created the Brexit Tuk-Tuk and paraded it around the streets of London, calling on UK migrants to take control of their overseas money transfers. Mainstream and financial media all got on board the Brexit Tuk-Tuk.